We’re excited to share our Karoo range’s stunning new pack design and improved formulation with you.
Let’s take a closer look at what’s changed!
Adding an air of modernity to the new look, we’ve updated and simplified our logo. Our on-pack images capture the magic of the Karoo, with the dogs having been phototgraphed against the captivating natural beauty of Spandau Kop, at The Valley of Desolation.
In line with our ongoing pursuit of improvement, the range has undergone more than just cosmetic changes. Our improved, limited ingredient, single grain, duo-protein recipes , deliver the same super-premium quality and nutritional advantages our Karoo range is famous for.
We’ve used a clean and powerful design, beautifully presenting the details and benefits of our refined formulations on all the new packs, with transparent and easy-to-read ingredient lists to display all the information you need to better understand your dogs’ diet and nutritional requirements.
The on-pack benefits are presented clearly – concisely summarising the nutritional advantages Karoo provides for small or large breed puppies, adults and senior dogs. The llustrated benefits add a sense of storytelling and farm-style authenticity you could expect to find in many of the Karoo’s small towns.
Keep an eye out for the improved, picturesque Karoo range landing in stores soon!